Event VinHMS : Transformation Through Daily Innovations

Client :

VinHMS, a leading company in the field of hotel management and operations in Vietnam, held an impressive event at Renaissance Riverside Saigon Hotel to affirm its pioneering position and excellent capacity. This event is not only an opportunity for VinHMS to present advanced solutions and services, but also demonstrates the company’s commitment to elevating the Vietnamese hotel industry.

Objectives:

• Celebrate the 5th anniversary of VinHMS’ establishment and development
• Affirm VinHMS’ pioneering position in the hotel digital transformation industry
• Introduce VinHMS’ unique solutions and products to partners and customers
• Demonstrate VinHMS’ strategic vision in expanding to international markets

Strategy:

• Organize a grand 5th-anniversary event with the theme “Transformation Through Daily Innovations”
• Invite close partners and customers to express gratitude for their support over the past 5 years
• Introduce the touchless customer journey through real experiences at the event
• VinHMS CEO shares the company’s achievements and strategic vision for the future

Execution:

• Hold the event at Renaissance Riverside Saigon Hotel on January 10, 2024
• Develop a touchless customer journey from pre-check-in to check-in and service usage with a single QR code
• VinHMS CEO – Mr. Nguyen Van Hoang presents the company’s 5-year achievements, the significance of digital transformation in the hospitality industry, and the ambition to bring products to international markets
• Express gratitude to partners and customers who have accompanied VinHMS

Results:

• The event was a success, leaving many good impressions on attending partners and guests
• Successfully introduced the touchless customer journey, providing an exciting experience for guests
• Affirmed VinHMS’ pioneering position in the hotel digital transformation industry
• Demonstrated VinHMS’ vision and strategy for international market expansion in the near future
• Received support and trust from partners and customers in upcoming development plans

Thus, VinHMS’ 5th-anniversary event was a great success thanks to clear objectives, a well-planned strategy, and excellent execution by Masthead Digital. The achieved results exceeded initial expectations, creating a solid foundation for VinHMS’ next development steps.